Overview
In partnership with GreenMellen, we helped Slope Software, a statistical modeling platform, rebrand themselves to target their audience's concerns, and emerge as a disruptive new leader in their space.
Services
ππ» Web Design
ππ» Web Development
ππ» WordPress
Problem
Need to Establish Authority
As an industry newcomer, Slope needed to set itself apart from the "old guard" without losing sight of their decision-making audience. A lot of their competition was dated in their marketing efforts, so we worked to balance the familiar with innovative design trends.
Solution
Thoughtful design
We created a website with a visually bold design that showcases their experience and utilizes the branding, while keeping their their product and target audience top of mind.
Unique Challenge
Conference Landing Page
We worked with their marketing team to develop a conference specific landing page that helped them to reach their short term goal of launching their new aesthetic before applying their new brand image to their full website. To accomplish this, we established a subdomain that hosted their single landed page. This allowed them to collect leads at a conference with their updated brand image at the forefront.
Results
2-Phrase Redesign